INTRO:
This project is a dynamic PSA (Public Service Announcement) designed to bridge the gap between the Woodruff Arts Center and its community. By blending the center’s iconic visual language with rhythmic motion design, this project transforms a call to action into a compelling narrative, driving engagement and philanthropic support through seamless storytelling.
CREDIT:
Storyboards and Color Story
Haohao Yu
Animation
Haohao Yu
Voice-Over
Julia Dempsey
Music/SFX
Richmond, Marcus Mumford, Tom Howe
01. / Animatic
02. / Concept
This project is a dynamic PSA (Public Service Announcement) designed to bridge the gap between the Woodruff Arts Center and its community. By blending the center’s iconic visual language with rhythmic motion design, this project transforms a call to action into a compelling narrative, driving engagement and philanthropic support through seamless storytelling.
03. / Style Frame
04. / Working Process 少一張
05. / Style Board
05. / Storyboard
